:root{--brand:#cc2904;--brand-dark:#a91f02;--ink:#101010;--muted:#575760;--paper:#f9f7f7;--line:#e8e1df;--pale:#f8edea;--white:#fff;--radius:18px}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:105px}body{margin:0;background:#fff;color:var(--ink);font-family:Arial,Helvetica,sans-serif;font-size:16px;line-height:1.6;-webkit-font-smoothing:antialiased}button,input,select,textarea{font:inherit}button,a{-webkit-tap-highlight-color:transparent}button{cursor:pointer}a{color:inherit;text-decoration:none}a,button,input,textarea,select{outline-offset:5px}:focus-visible{outline:3px solid var(--brand)}::selection{background:#fad4cb;color:#602416}h1,h2,h3,p{margin-top:0}h1,h2,h3{line-height:1.08;letter-spacing:-.045em}h2{font-size:clamp(32px,3.55vw,50px);font-weight:600;margin-bottom:24px}h3{font-size:30px;font-weight:600}p{color:var(--muted)}img{display:block;max-width:100%}.container{width:min(1224px,calc(100% - 96px));margin:auto}.section{padding-top:108px;padding-bottom:108px}.eyebrow{font-size:10px;font-weight:700;letter-spacing:1.65px;line-height:1.6;color:var(--ink);margin-bottom:24px}.section-number{color:var(--brand);font-size:10px}.tag{font-size:9px;font-weight:700;letter-spacing:1.5px}.button{display:inline-flex;align-items:center;justify-content:space-between;gap:26px;background:var(--brand);border:1px solid var(--brand);color:#fff;padding:17px 24px;border-radius:5px;font-size:13px;font-weight:600;line-height:1.4;transition:background .2s,transform .2s,box-shadow .2s}.button span{font-size:20px;line-height:1}.button:hover{background:var(--brand-dark);border-color:var(--brand-dark);transform:translateY(-2px);box-shadow:0 5px 15px #be3c1e1c}.button-small{padding:13px 19px;font-size:12px}.text-link{font-size:13px;font-weight:600;display:inline-flex;align-items:center;gap:22px;line-height:1.5}.text-link:hover{color:var(--brand)}.text-link span{font-size:21px;font-weight:400;transition:transform .2s}.text-link:hover span{transform:translate(3px,-2px)}.skip-link{position:fixed;top:-70px;left:20px;background:white;padding:10px;z-index:100}.skip-link:focus{top:10px}
.site-header{position:sticky;top:0;background:#ffffffed;backdrop-filter:blur(16px);z-index:20;border-bottom:1px solid #eee8e7}.nav-wrap{height:95px;display:flex;align-items:center;gap:35px}.brand{display:flex;gap:10px;align-items:center;flex-shrink:0}.brand img{height:51px;width:41px}.brand>span{font-family:Georgia,'Times New Roman',serif;font-size:17px;letter-spacing:.25px;line-height:1.3}.brand small{font-family:Arial,Helvetica,sans-serif;display:block;font-size:9px;letter-spacing:3px;text-align:center;margin-top:3px}.nav-wrap nav{display:flex;gap:28px;margin-left:auto;font-size:12px;color:var(--muted)}.nav-wrap nav a:hover{color:var(--brand)}.nav-cta{margin-left:14px}.menu-toggle{display:none;width:44px;height:44px;border:1px solid var(--line);border-radius:5px;background:white}.menu-toggle span{display:block;height:2px;width:18px;background:var(--ink);margin:5px auto}
.hero{display:grid;grid-template-columns:1.06fr 1fr;align-items:center;gap:36px;padding-top:75px;padding-bottom:65px}.hero-copy{padding-bottom:5px}.hero .eyebrow{display:flex;align-items:center;gap:9px;margin-bottom:25px;font-size:9px}.dot{width:7px;height:7px;display:inline-block;background:var(--brand);border-radius:50%}.hero h1{font-size:clamp(50px,5.4vw,78px);font-weight:600;line-height:1.015;letter-spacing:-.065em;position:relative;margin:0 0 26px}.hero h1 em{font-style:normal;color:var(--brand)}.headline-arrow{display:inline-block;color:var(--brand);font-weight:400;font-size:.83em;margin-left:15px;vertical-align:middle}.hero-description{max-width:457px;font-size:15px;line-height:1.85;margin-bottom:27px}.hero-actions{display:flex;align-items:center;gap:22px;flex-wrap:wrap}.hero-actions .text-link{font-size:11px;gap:12px}.hero-actions .button{font-size:12px;gap:18px;padding:16px 19px}.hero-note{display:flex;align-items:center;gap:10px;font-size:10px;line-height:1.55;color:var(--muted);margin-top:33px}.hero-note strong{color:var(--ink);font-weight:500}.mini-mark{height:29px;width:29px;display:grid;place-items:center;background:var(--pale);border-radius:50%;color:var(--brand);font-size:20px}
.growth-visual{height:523px;position:relative;background:#f9f2f0;border-radius:22px;overflow:hidden;isolation:isolate}.growth-visual:after{content:'';position:absolute;inset:0;z-index:-1;opacity:.5;background-image:radial-gradient(#d7bcb6 .7px,transparent .7px);background-size:16px 16px;mask-image:linear-gradient(transparent,black 40%,transparent)}.visual-top{display:flex;justify-content:space-between;gap:15px;align-items:center;position:absolute;left:28px;right:28px;top:27px}.visual-top .eyebrow{font-size:8px;letter-spacing:1.35px;margin:0}.live-tag{display:flex;align-items:center;gap:5px;font-size:9px;color:var(--muted)}.live-tag i{height:5px;width:5px;background:var(--brand);border-radius:50%}.orbit{position:absolute;width:390px;height:390px;left:50%;top:40px;border:1px solid #ecdad6;border-radius:50%;transform:translateX(-50%);z-index:-1}.orbit-two{width:300px;height:300px;top:85px}.orbit-word{position:absolute;font-size:8px;letter-spacing:2px;color:#966f66}.word-one{top:90px;left:46px;transform:rotate(-35deg)}.word-two{top:85px;right:43px;transform:rotate(30deg)}.word-three{top:317px;right:43px;transform:rotate(-40deg)}.connection-lines{position:absolute;inset:0;width:100%;height:100%}.channel-bubble{position:absolute;top:137px;background:white;width:82px;height:90px;border-radius:14px;box-shadow:0 14px 36px #75342510;display:flex;flex-direction:column;align-items:center;justify-content:center;border:1px solid #f2e9e7;transform:rotate(-9deg)}.channel-bubble b{font-size:42px;font-weight:500;line-height:1;color:var(--brand)}.channel-bubble small{font-size:8px;margin-top:7px;color:var(--muted)}.channel-meta{left:45px}.channel-search{right:46px;transform:rotate(9deg)}.channel-search b{font-size:37px}.visual-core{position:absolute;top:192px;left:50%;transform:translateX(-50%) rotate(-7deg);height:126px;width:126px;border-radius:27px;background:white;box-shadow:8px 17px 0 #ead0ca,12px 25px 35px #742e1e21;display:grid;place-items:center;border:1px solid #eddedb}.visual-core img{width:62px;height:78px;transform:rotate(7deg)}.result-card{position:absolute;top:350px;left:50%;transform:translateX(-50%);padding:15px 17px;background:var(--ink);color:white;border-radius:10px;width:83%;box-shadow:0 16px 32px #501f141c;display:flex;align-items:center;gap:12px}.result-card>span{margin-left:auto;font-size:23px}.result-card>div:not(.result-icon){flex:1}.result-card span{display:block;font-size:12px;font-weight:600}.result-card small{display:block;font-size:9px;color:#d4beb9;margin-top:4px}.result-icon{height:31px;width:31px;border-radius:50%;background:#ffffff14;display:grid;place-items:center;color:#efaa9a;font-size:15px}.visual-toggle{display:flex;position:absolute;top:443px;left:50%;transform:translateX(-50%);background:#f4e7e4;border-radius:7px;padding:4px;width:max-content;max-width:92%}.visual-toggle button{border:0;padding:9px 14px;border-radius:5px;background:transparent;font-size:9px;color:#805b53;white-space:nowrap}.visual-toggle button[aria-pressed=true]{background:white;box-shadow:0 1px 5px #76261410;color:var(--ink)}.visual-caption{position:absolute;bottom:13px;width:100%;text-align:center;font-size:7px;color:#977871;letter-spacing:1.4px}
.channel-strip{border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.channel-strip>.container{display:flex;align-items:center;min-height:118px;gap:50px}.channel-strip p{font-size:8px;letter-spacing:1.2px;color:#8c7c78;margin:0;line-height:1.8;min-width:180px}.channel-strip strong{font-weight:600;color:var(--ink)}.platforms{display:flex;justify-content:space-between;align-items:center;flex:1;gap:25px}.platform{font-size:22px;font-weight:600;letter-spacing:-.8px;color:#403634;white-space:nowrap;display:flex;align-items:center;gap:6px}.platform b{font-weight:400}.meta b{font-size:37px;line-height:1}.google{font-size:23px}.tiktok{font-size:21px}.tiktok b{font-weight:700;font-size:25px}.youtube{font-size:19px;letter-spacing:-1px}.youtube b{font-size:13px;background:#403634;color:#fff;padding:2px 7px;border-radius:5px;letter-spacing:0}.native{display:flex;flex-direction:column;gap:0;font-size:20px;line-height:1.2}.platform-sub{font-size:7px;letter-spacing:.3px;font-weight:400;margin-top:3px}
.section-heading{display:flex;justify-content:space-between;gap:55px;align-items:flex-end;margin-bottom:45px}.section-heading h2{margin:0}.section-heading>p{max-width:310px;font-size:13px;line-height:1.85;margin:0 0 2px}.solutions-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px}.solution{border-radius:14px;padding:35px 35px 0;overflow:hidden;position:relative}.solution-leads{background:var(--pale)}.solution-ecom{background:#f2f2f3}.solution-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:25px}.solution-top .tag{color:var(--brand)}.solution-ecom .tag{color:#62636a}.solution-symbol{font-size:28px;line-height:1}.solution h3{font-size:33px;margin-bottom:17px;line-height:1.12}.solution>p{font-size:13px;line-height:1.9;max-width:415px;margin-bottom:20px}.check-list{list-style:none;padding:0;margin:0 0 24px;font-size:12px;color:#5b4a46;line-height:2.15}.check-list li{display:flex;gap:10px}.check-list li:before{content:'✓';color:var(--brand)}.solution .text-link{font-size:12px}.lead-flow{margin:40px -35px 0;padding:27px 25px 34px;background:#f3e3df;display:flex;justify-content:space-between;align-items:center;gap:8px;min-height:180px}.lead-flow>div{background:white;border-radius:8px;padding:13px 12px;min-width:0;flex:1;box-shadow:0 5px 12px #642f2308}.lead-flow i{font-size:8px;font-style:normal;color:var(--brand);display:block;margin-bottom:12px}.lead-flow strong{display:block;font-size:12px;font-weight:600}.lead-flow small{font-size:7px;display:block;color:var(--muted);line-height:1.4;margin-top:5px}.lead-flow>span{font-size:16px;color:var(--brand)}.commerce-visual{height:180px;position:relative;margin:40px -35px 0;background:#e7e7e9;overflow:hidden}.product-display{position:absolute;left:36%;bottom:-35px;width:240px;height:195px;transform:rotate(-10deg)}.product-box{position:absolute;left:90px;bottom:0;background:#be3c1e;color:white;width:88px;height:145px;box-shadow:12px -7px #952e17;padding:27px 10px;font-size:12px;line-height:1.2;letter-spacing:1px}.product-box span{display:block;font-size:5px;letter-spacing:1px;margin-top:15px}.bottle{position:absolute;left:14px;bottom:0;border-radius:20px 20px 10px 10px;width:61px;height:138px;background:#fdfbfb;box-shadow:inset -13px 0 13px #e2dbd9,3px 8px 15px #22151222}.bottle:before{content:'';position:absolute;top:-14px;left:15px;height:18px;width:31px;border-radius:3px 3px 0 0;background:#b5a7a4}.bottle i{height:1px;width:26px;position:absolute;top:55px;left:16px;background:var(--brand);box-shadow:0 5px var(--brand),0 10px var(--brand)}.product-disc{width:110px;height:110px;border-radius:50%;position:absolute;right:0;bottom:-50px;background:#2f2725;border:8px solid #564946;box-shadow:3px 5px 15px #0002}.commerce-label{position:absolute;top:22px;left:24px;right:24px;display:flex;align-items:center;justify-content:space-between;font-size:9px;letter-spacing:.3px}.commerce-label b{font-size:18px}
.industry-section{background:var(--paper)}.industry-explorer{display:grid;grid-template-columns: .85fr 1.3fr;gap:60px;margin-top:56px}.industry-tabs{align-self:start}.industry-tabs button{border:0;border-bottom:1px solid #e5dbd9;background:transparent;display:flex;align-items:center;justify-content:space-between;width:100%;padding:22px 10px;text-align:left;font-size:22px;letter-spacing:-.6px;color:#7a6b68;transition:color .2s,padding .2s}.industry-tabs button:first-child{border-top:1px solid #e5dbd9}.industry-tabs button>span{display:flex;align-items:center;gap:24px}.industry-tabs i{font-style:normal;font-size:9px;letter-spacing:1px;color:#a69b98}.industry-tabs b{font-size:22px;font-weight:400;opacity:0}.industry-tabs button[aria-selected=true]{color:var(--brand);padding-left:18px;background:#f8edea}.industry-tabs button[aria-selected=true] b{opacity:1}.industry-tabs button:hover{color:var(--brand)}.industry-detail{background:var(--brand);border-radius:14px;padding:35px 39px;color:#fff;position:relative;min-height:520px;overflow:hidden}.industry-detail:before{content:'';position:absolute;right:-105px;top:-90px;width:310px;height:310px;border:1px solid #ffffff17;border-radius:50%;pointer-events:none}.detail-top{display:flex;align-items:center;justify-content:space-between;margin-bottom:28px;gap:20px}.detail-top .tag{font-size:8px;letter-spacing:1.35px}.detail-icon{font-size:27px}.industry-detail h3{font-size:33px;line-height:1.12;margin-bottom:18px;max-width:420px;white-space:pre-line}.industry-detail>p:not(.eyebrow){color:#fbe4df;font-size:13px;line-height:1.85;max-width:460px;margin-bottom:23px}.detail-line{height:1px;background:#ffffff30;margin-bottom:23px}.industry-detail>.eyebrow{font-size:8px;color:#f1c3b9;margin-bottom:12px}.industry-detail ul{padding:0;list-style:none;font-size:11px;color:#fcf1ee;margin-bottom:25px;line-height:2}.industry-detail li:before{content:'↗';padding-right:10px;color:#f1c4ba}.button-white{background:#fff;color:var(--brand);border-color:white;font-size:11px;gap:30px;padding:13px 17px}.button-white:hover{background:#f9ece9;color:var(--brand);border-color:#f9ece9}.industry-footnote{display:block;font-size:8px;color:#f3d1c9;line-height:1.65;margin-top:16px;max-width:420px}
.connected-section{display:grid;grid-template-columns:.9fr 1fr;gap:105px}.section-intro{font-size:14px;line-height:1.95;max-width:435px;margin-bottom:28px}.connected-section .text-link{margin-top:8px}.approach-list article{display:flex;gap:24px;border-top:1px solid var(--line);padding:26px 0}.approach-list article:last-child{padding-bottom:0}.approach-list article>span{font-size:10px;color:var(--brand);padding-top:4px;flex-shrink:0}.approach-list h3{font-size:21px;letter-spacing:-.5px;margin-bottom:10px}.approach-list p{font-size:12px;line-height:1.85;margin:0;max-width:370px}
.measurement-section{background:var(--ink);color:white;overflow:hidden}.measurement-inner{display:grid;grid-template-columns:1fr 1fr;gap:105px;padding-top:75px;padding-bottom:75px;align-items:center}.measurement-header .eyebrow{font-size:8px;color:#e7b0a4}.measurement-header h2{font-size:46px}.measurement-header>p:last-child{color:#c5bab8;font-size:13px;line-height:1.9;max-width:365px;margin-bottom:0}.pipeline{border:1px solid #ffffff24;border-radius:11px;overflow:hidden;background:#ffffff04}.pipeline-header{display:flex;align-items:center;justify-content:space-between;border-bottom:1px solid #ffffff1c;padding:20px 24px;font-size:8px;letter-spacing:1.2px;color:#d4beb9}.pipeline-sample{font-size:7px;letter-spacing:.2px;background:#ffffff0c;padding:5px 7px;border:1px solid #ffffff12;border-radius:3px}.pipeline ol{padding:0 25px;margin:10px 0;list-style:none}.pipeline li{display:flex;align-items:center;gap:17px;position:relative;padding:14px 0}.pipeline-dot{border:1px solid #ae6f61;background:#513028;width:11px;height:11px;border-radius:50%;position:relative;z-index:1;flex-shrink:0}.pipeline li:not(:last-child):after{content:'';height:calc(100% - 10px);width:1px;position:absolute;background:#75544c;left:5px;top:calc(50% + 6px)}.pipeline strong{font-size:12px;font-weight:500;display:block}.pipeline small{font-size:9px;color:#b7a7a3;display:block;margin-top:3px}.pipeline i{margin-left:auto;font-size:9px;font-style:normal;color:#927e7a}.pipeline li:last-child .pipeline-dot{background:#db8673}.pipeline-bottom{padding:15px 25px;background:#ffffff05;border-top:1px solid #ffffff16;font-size:9px;color:#dfbfb8;display:flex;justify-content:space-between}.pipeline-bottom span{font-size:17px;line-height:1}
.economics-section{display:grid;grid-template-columns:1fr 1fr;gap:80px;align-items:center}.calculator-copy h2{font-size:43px}.calculator-disclaimer{font-size:10px;max-width:390px;color:#8b7f7c;line-height:1.8;margin:35px 0 0;padding-left:15px;border-left:2px solid #f4d9d3}.calculator{background:var(--paper);border:1px solid var(--line);border-radius:14px;padding:28px}.calc-heading{display:flex;align-items:center;justify-content:space-between;gap:10px;margin-bottom:30px}.calc-heading .eyebrow{font-size:9px;margin:0}.reset-button{border:0;background:transparent;color:var(--muted);font-size:10px;padding:5px}.reset-button:hover{color:var(--brand)}.calc-fields{display:grid;grid-template-columns:1fr 1fr;gap:15px}.calc-fields label{position:relative;font-size:10px;display:block;color:var(--muted)}.calc-fields label>span{position:absolute;bottom:12px;left:14px;color:var(--ink);font-size:15px}.calc-fields input{margin-top:10px;padding:11px 10px 11px 31px;width:100%;background:white;border:1px solid #e7dedc;border-radius:5px;box-shadow:none;font-size:17px;color:var(--ink)}.range-heading{display:flex;justify-content:space-between;font-size:10px;color:var(--muted);align-items:center;margin:27px 0 12px}.range-heading output{font-size:16px;font-weight:600;color:var(--brand)}input[type=range]{accent-color:var(--brand);width:100%;margin:0;cursor:pointer;height:15px}.range-labels{display:flex;justify-content:space-between;font-size:8px;color:#948581;margin-top:2px}.calc-results{display:grid;grid-template-columns:1fr 1fr 1.25fr;gap:12px;margin:25px 0;padding-top:25px;border-top:1px solid #e8dddb}.calc-results span{font-size:8px;color:var(--muted);display:block;line-height:1.5}.calc-results strong{font-size:27px;display:block;letter-spacing:-1px;line-height:1.2;margin-top:8px;font-weight:500}.calc-results>div:last-child strong{color:var(--brand)}.calculator>.text-link{font-size:11px;border-top:1px solid #e8dddb;padding-top:19px;display:flex;justify-content:space-between}.form-error{color:#a22020;font-size:12px}.form-error[hidden]{display:none}
.about-section{background:var(--paper)}.about-inner{display:grid;grid-template-columns:.78fr 1fr;gap:110px;padding:85px 0;align-items:center}.about-brand-panel{background:#f1eae9;min-height:385px;border-radius:13px;display:flex;align-items:center;justify-content:center;flex-direction:column;position:relative}.large-mark{margin-top:-25px}.large-mark img{width:85px;height:110px}.about-brand-panel>p{font-family:Georgia,'Times New Roman',serif;font-size:27px;text-align:center;color:var(--ink);line-height:1.2;margin:14px 0 25px}.about-brand-panel>p>span{font-family:Arial,Helvetica,sans-serif;font-size:11px;letter-spacing:5px;display:block;margin-top:8px}.about-location{position:absolute;bottom:25px;left:30px;right:30px;border-top:1px solid #decfcc;padding-top:15px;font-size:8px;letter-spacing:1.4px;display:flex;justify-content:space-between}.about-location>span{font-size:19px;line-height:1}.about-inner .section-intro{margin-bottom:15px}.about-inner>div:last-child>p:not(.section-intro):not(.eyebrow){font-size:12px;line-height:1.9;max-width:450px}.about-principles{display:flex;gap:9px;flex-wrap:wrap;margin:22px 0 29px}.about-principles>span{font-size:8px;line-height:1.3;border:1px solid #e5d9d6;border-radius:20px;padding:7px 10px;color:#73615d}.about-inner .text-link{font-size:12px}
.faq-section{display:grid;grid-template-columns:.7fr 1.3fr;gap:90px}.faq-section>div>p:last-child{font-size:12px;margin-top:24px;line-height:2}.faq-section .text-link{font-size:12px}.faq-list details{border-top:1px solid var(--line)}.faq-list details:last-child{border-bottom:1px solid var(--line)}.faq-list summary{cursor:pointer;list-style:none;font-size:13px;font-weight:500;display:flex;justify-content:space-between;gap:20px;padding:22px 0;line-height:1.5}.faq-list summary::-webkit-details-marker{display:none}.faq-list summary span{font-size:19px;line-height:1;color:#7f6d69;font-weight:400;transition:transform .2s}.faq-list details[open] summary{color:var(--brand)}.faq-list details[open] summary span{transform:rotate(45deg)}.faq-list details>p{font-size:12px;line-height:1.9;margin:0;padding:0 35px 22px 0}
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@media(max-width:700px){html{scroll-padding-top:92px}.container{width:calc(100% - 40px)}.nav-wrap{height:77px;justify-content:space-between;gap:12px}.nav-wrap .brand{gap:8px}.nav-cta{margin-left:auto;font-size:9px;gap:12px;padding:11px 12px}.nav-cta span{font-size:17px}.menu-toggle{display:block;flex-shrink:0;width:36px;height:36px}.nav-wrap nav{display:none;position:absolute;top:77px;left:0;right:0;margin:0;padding:18px 22px 24px;background:#fff;border-bottom:1px solid var(--line);box-shadow:0 10px 12px #00000006;font-size:15px;gap:0}.nav-wrap nav.is-open{display:flex;flex-direction:column}.nav-wrap nav a{padding:12px 0}.brand img{height:40px;width:32px}.brand>span{font-size:12px}.brand small{font-size:6px;letter-spacing:2.3px}.hero{grid-template-columns:1fr;padding-top:48px;padding-bottom:40px;gap:40px}.hero .eyebrow{font-size:8px;letter-spacing:1.5px;margin-bottom:21px}.hero 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@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{transition:none!important;animation:none!important}}

/* Brand assets are displayed directly from the supplied reference, with native
   clipping. The pixels and lettering of the original logo remain unchanged. */
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